Emel has existed as a bi-monthly for two years, but has been re-launched as a monthly title. Previously printed by Dogan Offset in Turkey, the 10-day turnaround on road delivery and high cost of air transport has led the publisher to move its production to England.
"Turkey wasn't suitable for a monthly title," said Emel's editor Sarah Joseph. "It's a shame because they charge 40% less than UK printers over there. You can produce sheetfed work for the price of web print."
The 112pp title will have an initial print run of around 20,000 copies.
Have your say in the Printweek Poll
Related stories
Latest comments
"Here's me thinking that 1st class aimed for a next day delivery. Within three days really isn't what you could call a first class service. Maybe it should be renamed Royal Snail. Perhaps..."
"So, five working days for 2nd class is over specified? With a staggered delivery structure it's actually impossible to deliver on working day five, options available are 2, 4 or 6.
No doubt..."
"Wow, amazing achievement, congratulations Lance, you are without doubt the most awarded person in the industry. Fair play. That trophy cabinet must be busting at the seams ;)
Congratulations again."
