Subject to successful testing Hibernias packaging development manager Steve Rooke is 80% convinced it will use MetalFX. It allows us to do things that historically you couldnt do without paying through the nose, he said. It does not add cost, its metallics for the price of six-colour.

Newcastles Print Design & Graphics ran print tests this week. Hibernia was the first client to ask about it, said works director Alan Dawes. But I think we have enough customers who will go down that route.

Rooke acknowledged that printing process colour over metallics was nothing new, but that MetalFX added control to the process.

Prior to that trying to achieve it would be guessing, he said.