The Theale-based company, which produces point of sale materials for the FMCG marketplace, was established in 1986 and employs 10-staff.

According to Gary Waters, director at Qwerty, said the Zünd G3 machine has alleviated the bottlenecks previously present within its large format print operation.

He said: "Our options were to cut and finish by hand or to send the product to an outside finisher.  The Zünd G3 has enabled us to release the bottleneck and has increased our productivity.  

"The time taken finishing each job has been reduced and our staff have been freed up to complete other tasks.  We have made savings in overtime costs as well as production costs."

The addition of the new Zünd machine, which also includes the CTT1 Creasing Wheel, the CTT2 Creasing set and the POT40va Pneumatic oscillating tool, has allowed Qwerty to offer a more flexible service.

According to the company, its designers can provide more creative mock ups and designs on short-run fast turnaround jobs that previously would have been outsourced.

Waters added: "We looked at the whole range of digital cutters and our decision to purchase the Zund was based upon more than just Zünd’s superior productivity levels.  

"We also considered the ease of use of the software application for our team of in-house designers and the Zünd software was outstanding."


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