Companies including Xerox and Pitney Bowes were at the event showcasing their latest products.

Xerox had a major presence at the show with its DocuPrint 425. Graphic Arts director Peter Taylor said the show presence was part of a major push in the continuous feed sector.

We want to take this market by storm its a major target for us this year. Continuous feed is a market that we have never had a hold on, said Taylor.

One of Xeroxs clients CFH, picked up a DM2 award at the show for major advance in direct marketing and customer communications. Last year the Bath-firm invested around 4m in Xerox equipment.