"The South Americans are shifting away from the direct print model and embracing print management and other models," said chief marketing officer Tony Massey.

"Our expansion also has something to do with buoyant regional economies and the 'bric effect'," he said of surging markets in Brazil, Russia, India and China.

He said the company aimed to double the number of staff in Brazil to around 30 within a year to deal with a client spend in the Americas of £100m and growing rapidly.

Clients include giants such as Google and pharmaceutical multinational Bayer, all hungry for large volumes of print for material such as POS and creative services, Massey said.

Americas president Mike Perez said: "Increasing our operations in Brazil is a result of tremendous business growth over the past 18 months, which has made this expansion necessary.

"We will continue to deliver outstanding global services to South America. The services HH Global are renowned for around the world."

HH Global offers print and media asset management, creative production, artwork management, marketing procurement, production management and marketing fulfilment to an increasingly global market.

In July this year, the company won a three-year contract to provide electronics giant Siemens with global end-to-end print services.