Marketing

Route 1 Print, the trade arm of the £58m Bluetree Group, has launched a loyalty scheme offering discounts and rewards to return customers.

Publishing house Hearst has released a special edition Taylor Swift bookazine, printed by specialist short- and medium-run magazine printer Warners Midlands.

Digital card specialist DPS Digital has merged with its sister company Intervino to form a full service e-commerce agency.

West Yorkshire mailing and print marketing company The Flow Group has launched a new web-based leaflet distribution portal that allows customers to create a mailed leaflet campaign in just five...

Google has abandoned its plan to block third-party cookies from its Chrome browser, four years after announcing it would do so, in a move that bolsters digital advertisers' position.

The UK has seen its strongest upward revision to marketing budgets in a decade, with companies’ financial prospects at their most positive in nearly three years, according to new research.

Retail marketing group Altavia has merged two of its subsidiary agencies into a single entity, called Altavia UK.

Family-run business PSE Agency has appointed Melissa Shackleton in the new role of managing director, marking the team’s first executive shake-up since the company was formed 30 years ago.

Adobe is facing a government lawsuit in the US alleging that the software giant’s subscription policies have violated legislation designed to protect consumers.

Paragon client development director Nick Barbeary will retire at the end of this month after nearly 35 years in the industry.