Faster, more efficient workflows

Serendipity highlights RGB benefits with new option

Serendipity Software said that a wide range of users could benefit

Serendipity Software has launched a new tool to support RGB workflows for digital printing, including spot colours.

The Australian developer’s existing product range includes the Blackmagic colour management system, Megarip RIP software, and Veripress soft proofing system.

The new RGB + Spot Colour Support option is available for use with the latest version of Blackmagic and Veripress.

Serendipity outlined several advantages in keeping files in RGB format until the final printing process.

These include precise spot colour handling for brand consistency, retaining the RGB colour spectrum for “richer, more vibrant visuals”, and faster and more efficient workflows.

Serendipity said that a wide range of users could benefit including designers, advertisers, labels and packaging printers, textiles and apparel, and more.

“Commercial and specialty printers offering digital printing services can also leverage this technology to deliver high-quality results with consistent, vibrant outcomes, particularly in small to medium print runs,” the firm stated.

Serendipity products are available in the UK via automation and colour management specialist Colour Engine, based in London.

Director Malcolm Mackenzie said it was a “chicken and egg” situation if customers do not realise that RGB workflows are an option.

“Big corporates have understood it, but they are probably still sending CMYK to the printer,” he said.

“Germany has adopted an RGB workflow already, and have, as much as possible, gone over the PDF/X-4. Especially when you have the crossover between print and web, now, all their assets and PDFs are RGB internally and then they are converting it to whatever output they need,” he explained.

“Serendipity have some very clever software and there’s some great stuff in there. The challenge is that lots of printers in the UK have effectively dumbed their digital presses down to match litho.

“A lot of people are now retouching in RGB, but they still have an antiquated system where they output the document to PDF and convert everything to CMYK. Working in RGB is not that big a shift for a lot of people,” he added.

A free trial of the software is available through Colour Engine.

At Drupa Fujifilm premiered a new green toner for extended gamut printing on its Revoria PC1120 digital press, and Konica Minolta showed a new high chroma toner set with an extended colour gamut close to RGB.