The two will head up the strategic development teams covering workflow, colour management and communications that will work on integrating the group's entire workflow using standards such as JDF.
Fitzpatrick has responsibility for the group's pre-press firms Argent and Graphics, overseeing the development of web-based workflows and flatplanning.
Brown is responsible for pre-press at the group's eight print sites including the roll out of Agfa's Delano project planning software.
"Delano is running internally at Heron and we are working on internal staff training," said Brown.
PrintWeek is one of five weekly titles currently being produced using the software and publisher Haymarket, along with the BMJ, are both front-runners to be early adopters of the software.
Brown is confident that it will have rolled out Delano externally by the end of the year.
Paving the way for Delano's adoption across all the firm's print sites has been the installation of Apogee X, which is now in at Heron, Hubbard, Gait and Grange.
Story by Barney Cox
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