Organised by Fespa, WrapFest will take place from 3-4 October 2024 at Silverstone in Northamptonshire – the home of British motor racing.

The event’s key partners will each present their latest products and demonstrate new ways for vehicle wrapping and graphics companies to enhance their services.

The event will also play host to the regional UK and Ireland World Wrap Masters heat, in which 24 wrappers will compete in a series of timed wrapping competitions, with the winner going on to compete in the World Wrap Masters final at Fespa Global Print Expo 2025 in Berlin.

As platinum sponsors, Adapt, Amari Digital, All Print Suppliers, 3M, William Smith, Garware Hi-Tech Films, and Global Paint Protection Films will present an assortment of car wrapping films in a spectrum of hues and textures, alongside a wide selection of tools and equipment that cater to every phase of the vehicle wrapping process.

Gold sponsors Metamark, Avery Dennison, and Grafityp, as well as silver sponsor GSWF, will also deliver live wrapping demos and training-style content to visitors across the two days in their own dedicated pit garages.

Alongside this year’s event sponsors, The Wrap Institute returns as WrapFest’s official learning partner. The online training community, created specifically for the wrap industry, will share its expertise through exclusive content presented at the Fespa demonstration track, also hosted in one of Silverstone’s pit garages.

HP will be the official headline print partner of the World Wrap Masters UK competition, with wrap manufacturer Carlas named as its product partner.

Duncan MacOwan, head of marketing and events at Fespa, said: “Following the success of last year’s WrapFest launch, we are excited to bring the show back in 2024.

“The sector continues to show tremendous growth, and WrapFest 2024 will reflect that, being bigger and better than before. The event will once again aim to connect our wider industry, in the hope of sharing knowledge and showcasing the latest innovation on the market.

“With the lineup of exhibitors, features, and visitors at this year’s show, WrapFest is positioned as the leading trade event for vinyl wrapping and vehicle customisation in Europe.”

Fespa has encouraged vehicle wrappers, installers, race teams, fleet businesses, agencies, printers, signmakers, surface decorators, and detailers to register for the show at wrap-fest.com.