The Learn to Earn scheme has been devised by a partnership comprising the Print Media & Graphics Network, GPMU, South Nottingham College, the PGC NTO and the local Learning & Skills Council.

Speaking at the launch, GPMU general secretary Tony Dubbins highlighted what he described as the "shocking" extent of the problems with even basic skills. "Seven million adults are functionally illiterate. Employees may be afraid to say that they need help, fearing demotion or dismissal.

"The lack of investment in training hits the UK economy hard, and productivity is a huge problem when compared with our major competitors. The launch of this scheme is a great opportunity for employers to promote learning as partners."

Sue Warman, the deputy principal at South Nottingham College, emphasised its commitment to print. "Many colleges are reducing print provision, but weve decided to invest significantly in it. Wherever theres a PC or internet connection, learning is possible. Lifelong learning is not an abstract concept its achievable and it does change lives."

The college has 1,500 full-time students and a massive 28,000 studying part-time courses.
Paddy Crabtree, network manager at the Print Media & Graphics Network, said the next step would be to survey employers, employees and learning reps to find out what courses would be required. "Our campaign to target SMEs begins. It is people that count they influence the bottom line. The courses will be heavily subsidised, and in some cases free."

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Story by Jo Francis