Scanlon and Steel team up to acquire Brann Direct business

An acquisition vehicle, fronted by Wace managing director Angus Steel and Thomas Potts chief executive Mark Scanlon, has acquired Brann Direct Communications (BDC), the production wing of the Brann direct mail group.

HFS Projects has bought the business and assets of the Cirencester plant and has taken on all 85 staff, except managing director Tony Hall who left upon completion of the deal.

 

Steel will now act as managing director of the business while Scanlon's involvement is that of "investor".

 

BDC, the name of which is likely to be changed, does not form part of Wace or Thomas Potts and will be run separately. It is understood Scanlon and Steel are on the lookout for further complementary buys.

 

Brann is part of French media group Havas and the sale of BDC is part of a divestment of non-core businesses announced by the group last year.

 

Story by Lauretta Roberts