The 28pp previews were bagged up with The Observer newspaper for Sunday 4 September and also handed out at mainline train stations across the country.
The monthly magazine which has a circulation of more than 350,000 copies in France hits newsstands next week and is being produced at Polestar Chantry, where the initial run length will be around 300,000.
Hachette Filipacchi production director John Hughes said: "With the short cut-off [KBA] press, the company was able to offer a cost effective and efficient proposal to meet our requirements."
"This is another feather in Chantry's cap," added Polestar account director Steve Campbell.
Story by James Donkin
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"Wow, amazing achievement, congratulations Lance, you are without doubt the most awarded person in the industry. Fair play. That trophy cabinet must be busting at the seams ;)
Congratulations again."
"No Mr Bond, I expect you to di-rect mail"
"I'm sure this will go down well with print supply chain vendors. What terms is it that ADM are after - 180 days is it?"
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