Trading since October 1

Poole wide-format start-up makes first pass with Mimaki

Cojocaru and Stefan, old friends, have set up their wide-format firm in Poole, Dorset
Cojocaru and Stefan, old friends, have set up their wide-format firm in Poole, Dorset

Infinite Impressions, a brand-new wide-format print firm officially launched on 1 October, has begun printing.

The company was established in late summer 2024 by old friends Adrain Cojocaru and Ionel Stefan. 

Taking delivery of its Mimaki JFX200-2513 EX flatbed UV-LED printer from CMYUK in August, Infinite Impressions has kicked off operations with a packaging contract from a multinational sausage firm based in the founders’ home country of Romania.

Operating with a team of five, including two remote graphic designers based in Romania, the company has also secured a local marketing contract in Dorset.

Stefan told Printweek: “We’re still doing some product testing, but we’re ready for business.”

Working on the JFX200 and a JWEI JCUT 2131 flatbed cutter, also purchased from CMYUK, the company is looking beyond packaging to take in the restaurant trade, posters, clinical signage and display marketing.

“Because we have the flatbed cutter, we can cut acrylic, aliminium composite sheets, cardboard, or paper, in all sorts of shapes – it’s very easy, so we can reach quite a few markets,” he said.

Cojocaru added that the decision to go with the two machines had been the product of a year-long research process.

“We visited numerous equipment manufacturers, attended trade shows, and explored all possible options,” he said.

Eventually, a visit to CMYUK’s showroom in Shrewsbury firmed up their decision.

“The experience was invaluable. We could test the equipment and see it in action. We were struck by the capabilities of the JWEI JCUT, and I was impressed by how intuitive and easy-to-use the Mimaki printer was. The capabilities and ease of use of the equipment really convinced us,” Cojocaru added.

“The JWEI JCUT does exactly what we need, at a significantly lower price point than other suppliers.”

With Cojocaru’s background in finance, and Stefan’s own in appliance repair and maintenance, the company was well set for a productive partnership; to add to this, they have enlisted a colleague with several decades’ experience in the print trade to help at their 100sqm facility.

The pair have been very happy with the Mimaki’s print performance so far, according to Stefan.

“We’re really happy with the quality, and the training was absolutely fine. We had a couple of teething problems, and they responded very quickly – so we’ve nothing but good things to say,” he said.

Cojocaru added: “The Mimaki is not complicated to use; it’s reliable and versatile.

“The ability to print up to five layers allows us to explore new product possibilities. In the future, we plan to launch bespoke-designed aluminium panels for bathrooms, which will feature designs that customers can personalise. The printer’s functionality will allow us to offer high-quality, personalisation products."

Eyeing future expansion, the company is developing two websites: one dedicated to B2B customers for packaging and signage, and another focused on consumer-oriented products like front door plaques, allowing users to design and order bespoke products themselves.

Cojocaru’s background in e-commerce has helped inform the process.

“All orders will come to our headquarters in Poole, where our head designer will manage the artwork before sending them on to our team in Romania for final checking. After that, we print everything in Poole," he explained.

Even with all the excitement of launching a new business, the pair have retained a practical viewpoint: both Mimaki and JWEI were chosen as universal machines to support whichever aspect of the business that finds greatest success.

Cojocaru said: “What characterises the equipment we have purchased is versatility, so if one market area doesn't take off, we can easily pivot to another.”