Polestar gets Barker contract

<i>Im a Celebrity</i> star Linda Barker has turned to Polestar Chromoworks for her mail-order catalogue.

The Nottingham firm will print 150,000 copies of the lifestyle and home-furnishings catalogue from the TV star, who also fronts BBCs Changing Rooms.

Her 44pp Really Linda Barker will come out twice a year and maybe more if it proves a hit with its target audience. The first copies will roll off a five-unit MAN Roland Rotoman N 16pp press later this month.

Polestar sales executive John Dimmick said the firm won the job against European competition and it would require immaculate reproduction.

With the heightened profile of Linda Barker Im sure the catalogue will be a success, he said.

Graphics are by Morse Brown Design, Birmingham.