www.augustusmartin.com 020 7537 4200
The London point-of-purchase and outdoor media specialist worked with Tag Worldwide and L’Oreal on a POP display to keep shoppers lingering. The black and yellow units hold more than 150 products, but it was the display itself that had judges in raptures: “Brilliant stand-out pieces, the perfect example of cardboard engineering at its best.” The Toyota Aygo also received the Augustus Martin treatment in the form of showroom displays of interlocking modular sections with a perfect blend of weight, balance and impact.
Highly commended
Simpson Group
www.simpsongroup.co.uk 0191 416 1579
Simpson Group brought sporting cheer to February with a Footlocker display themed on basketball – big impact but be easy to assemble. Just like the finest sporting pros the group, based in Washington Tyne and Wear and Slough, made it look easy. A Christmas modular Irn Bru unit for 25 Asda and Tesco supermarkets, meanwhile, was based on iconic Scottish landmark the Forth Bridge. With a deft touch, Simpson Group made it both interchangeable and shoppable from all sides.
Finalists
Augustus Martin
KMD Company
Simpson Group
StormDFX