Media roundup: Marketing, Brooks, Look, Kopparberg, Sun on Sunday

News by

15 May 2012

Print buying

We bring you the buzz from the wider media sphere, across the world and across the web. This week: UK's top marketers; Brooks charged with perverting justice; Look launch; Kopparberg unveils 10m marketing drive; Sun on Sunday a success

Power 100: The UK's top marketers

Marketing unveils the definitive guide to the UK's most powerful marketers.

Brooks charged with perverting the course of justice

Rebekah Brooks, the former chief executive of News International, has been charged with perverting the course of justice.

Look launches 'Look What I'm Wearing'

Look, IPC Media's weekly fashion title, is launching a multiplatform street style franchise driven by user generated content.

Kopparberg unveils 'un-established' marketing drive

Kopparberg is set to unleash a £10m marketing campaign which aims to link the cider brand to unconventional lifestyles, innovation and music.

The Sun on Sunday claims "success" despite tumbling sales

News International's commercial chief has hailed the first 10 weeks of The Sun on Sunday as a "success story with both readers and advertisers", despite continued falls in copy sales.

Print buying

UK Print Print Buying

Have your say in the Printweek Poll

Latest comments

"I have worked in quite a few print sectors, including Walstead in the past. It is all tough, but most will not be surprised that the packaging sector is still growing. However, the service in the..."