The soft white vinyl film is coated with a black semi-permanent adhesive and incorporates between 41% and 59% perforation with 1.6mm diameter holes.

It is aimed at short-term indoor and outdoor use on buildings, some vehicles and POP displays and available for wide-format, eco-solvent and solvent-based inkjet printing.

Marketing manager Mary Ann Kucera claimed the film had "better than average visibility characteristics when compared to similar films."

"WP129 allows for minimal visual disruption while providing maximum media real estate," she said.