The unique cover of the IPC music title, which has a circulation of just over 70,000, features the Libertines singer and has been designed to promote the magazine's annual Cool List issue.
The magazine, published yesterday (24 November) and printed by Quebecor World, also carries a lenticular back page ad for mobile phone company O2. For the front cover, Pete Doherty was photographed separately to the guitar in order to recreate the scene with text and a cityscape in the background.
Wyndeham Impact usually prints the NME cover.
Hive produces fully lenticular cover
Hive Associates has produced the worlds first fully lenticular cover for a weekly magazine with a 3-D image of musician Peter Doherty for this weeks NME.
