Harley-Davidson takes brochure work to UK

Harley-Davidson has brought its brochure work into the UK, with Forum Print Management organising the printing of its 2010 brochure.

The Birmingham-based business worked with design agency McCann Erickson on the project which had previously been printed in Italy.

It included 220,000 full-colour copies of the motorbike maker's 64pp A4 Prestige Brochure with a 4pp cover, printed by Precision Colour Printing, 150,000 copies of the A5 Flyer Brochure printed by Richmond Cavendish with a 16pp cover, and 2,000 presentation folders printed by Lemon Press.

The work was printed in five languages and delivered across Europe, South Africa and to the US in time for a dealer conference in Denver and a customer communications campaign through Europe.

"Our background is working with big brand names" said Forum Print Management managing director Steve Jones. "They don't come any bigger than Harley-Davidson. They are a very demanding client, with very high quality standards, which is reflected in everything they do. Working closely with Harley-Davidson and our suppliers we were able to deliver excellent printed brochures to a very tight schedule."