Adgate removes the need to re-key internal job ticket information into Vio's Adsend web-based delivery system for PDF press ads.

European sales director Gavin Page said: "It allows them to drive the job ticket, PDF upload and ad sending process [automatically].

"What's more, it will electronically hand over the relevant live ad specs when filling out a job brief, removing manual error from the job creation process."

Rowan Ferraz, head of pre-press production at Euro RSCG, added: "We began using Adgate in February this year and thus far it has automated the sending of hundreds of press adverts."