Steve Fear, who started in the newly created role at the Wellingborough, Northamptonshire-based business last month, will offer support for a wide range of die-making products for the home market, which C&T said has flourished over the past five years.
C&T group commercial director Howard Mead told Printweek: “Over the past five years we’ve grown by 300% so we’ve had to support our business by bringing in two new frontline salespeople – Stephen Williams, our UK technical sales director who joined us two years ago, and now Steve Fear, who is a specialist in the die-cutting market.
“So it’s really to improve our customer service – we think that customer communication is key and getting in front of the customer is very important in these times.”
Fear has 18 years’ experience of supplying products and services specifically for the UK die-making sector, including at cutting technology specialist Partwell. Before joining this sector, he had worked in the automotive industry as a chemist dealing with specialist components.
C&T offers several brands of creasing matrix, including XTC, Pink, Kiss, Corrugate and Jazz. It also manufactures and supplies a broad range of accessories for die-making, die-cutting and print finishing, including steel rule, ejection rubbers, counter material and patch tape.