Sheetfed firm Chevalier, based near Rotterdam, Holland, will print between 600,000 to 750,000 copies of the 16pp to 24pp seven-colour catalogues for the Jeep Grand Cherokee, Jeep Cherokee and Jeep Wrangler ranges.

The contract was awarded by DaimlerChrysler USA and its agency BBDO Detroit.

Chevalier sales director Robert Chevalier said the company had been working with DaimlerChrysler USA for the past five to six years, producing a different car brochure each year.

The latest contract win adds to Chevalier's deal to print the Mazda European car brochures, which it secured at the end of last year, and The Sporting Season brochures, announced earlier this year (PrintWeek, 22 January).

Chevalier, founded in 1916, employs 115 staff, and has an annual turnover in the region of 17m, nearly 60% of which is derived from exports, half of which comes from UK contracts.

Its other clients include Fortnum & Mason, Jaguar and Mazda cars, and fashion brands Mexx, Nike and O'Neill.

Story by Andy Scott