The new model, which complements an Indigo 5000 press, will cater for digitally printed work that makes up 25% of the 42-staff company's print volume.
Christian Peacock, sales and marketing director at Blackburns, said: "The whole company has evolved around the concept of being a print service provider.
"We have recently won several significant new customers and the additional capacity from the HP Indigo 7000 will meet their requirements for fast-turnaround, short-run work and variable-data printing."
The HP Indigo 7000 can print up to 120 A4 pages per minute in colour mode, or 240 A4 pages in mono operation.
"We will also expect to achieve lower unit costs with this technology," Peacock added.
In addition to taking on new clients, Blackburns has been recognised as an 'Investor in People' and offers NVQ training opportunities and apprenticeships.
The Bolton-based company has also been recently awarded FSC and PEFC accreditations.
Peacock said: "These services and activities are very much part of developing best practice, but producing high-quality print when the customer wants it and at a competitive price remains the main business objective."
Blackburns meets short-run demand with Indigo 7000 buy
Blackburns of Bolton is aiming to meet the requirement for short-run work from its growing customer base after investing in its newest digital press, an HP Indigo 7000.
