Prior to his joining the Bhaskar Group, Singh was associated with Infomedia India as its regional head (North operations).
Rajiv Jaitley, Bhaskar president for sales and marketing, said: "We are pleased to have Singh on board. His experience in sales and distribution, account management and in developing strategic plans will be a great asset to the Bhaskar Group.
"His addition to the team will help us refine our direction."
Vijay has 18 years of experience in sales and marketing spanning media and FMCG industries and is charged with developing Bhaskar Group's sales operations.
Singh said: "It is a privilege to become a part of the Bhaskar Group. The group has been growing exponentially.
"Our focus will be to continue on consolidation and expansion."
Bhaskar Group drives expansion plans with new appointment
Bhaskar Group has appointed Vijay Singh to the role of associate vice president of sales operations, as part of its plan for expansion.