Bezier prints movie PoS campaign

Bezier has designed and printed a giant in-store PoS campaign for the launch of Twentieth Century Foxs <i>Night at the Museum</i> DVD.

Martin Fawcett, creative director at Bezier said: “By adding innovative point of purchase such as floor graphics, whispering windows and 3D standees, we are ensuring that the store ‘comes to life’, reinforcing the excitement in the film and reflecting the wider campaign message.”