Adprecision ties with Express Newspapers and IPC

Adprecision has announced two new high-profile partners for its AdTarget publish search engine. Both Express Newspapers and IPC Media have signed agreements to install the search engine.

IPC Media will install AdTarget on its myholidayideas.com website, while Express Newspapers has signed a two-year contract covering its Daily Express, Daily Star, OK! and Daily Snack websites.