Students from 18 PTC-accredited journalism and publishing courses competed in three categories New Magazine Concept, New Digital Product Concept and New Student Magazine.
Poppy sealed the evening's top prize being crowned best new student magazine. Polestar Wheatons printed 1,000 copies of the title, which is a founding partner of the event, on its Roland 706 and Heidelberg Speedmaster SM74 presses.
The University of Sheffield was also triumphant in the new magazine concept category with Bollywood First Take, which recognised City University, London and the University of Central Lancashire as runners up.
Festival Business from PMA Media Training was the winner of the new digital concept category.
Butler Tanner & Dennis owner Felix Dennis also attended the event to present Patrick Kelly of The Art Newspaper with the Felix Dennis New Publisher of the Year Award.
Nicholas Brett, chair of the PTC board and deputy managing director and group editorial director at BBC Magazines, said: "Despite the challenging economic climate we remain committed to promoting and rewarding excellence.
"The PTC’s strategy is to work alongside publishers to drive up standards in training and development, making a difference to skills across the industry."
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University of Sheffield titles scoops top prize at PTC event
The University of Sheffield has scooped the top prize at this year's Magazine Academy event, which is organised by the Periodicals Training Council (PTC)
