Tweak kiosk looks to make instant impact

Design-to-print start-up and first-time exhibitor Tweak.com has exclusively revealed details of its new 'kiosk' model that it says will change the face of in-store and instant printing.

The young, Ireland-based firm has developed the new online interface as an addition to its existing white label and API offering to printers, retailers and other business-to-business portals.

Launched in February 2011, Tweak.com already offers a complete web interface for large print businesses to offer their small and medium-sized customers the ability to completely design their own marketing materials.

The system, which includes high-resolution images, personalised and targeted colour design and copy, offers the user more than 1m designs across 60 document types in European and US sizes, in UK and US English and in German.

Kiosk will now allow the end user to log in to the system on their own browser and get a final print-ready PDF (imposed or single) that they can print directly on their personal printers, office equipment or commercial printing device.

It can be integrated into point of sale, management information and production management systems. Kiosk will be officially launched in the US next month.

Meanwhile the fledgling company has found great success on its tiny drupa stand – dwarfed by neighbours such as Xerox, Fujifilm and Esko – by signing its first partner in Australia and expecting to close deals with another eight or 10 customers as a result of the show.