The Kent-based company, which comprises greetings card supplier Noel Tatt and Christmas cards and charity market printer Impress Publishing, said it already had work lined up ready for the new press, which has been supplied by Fujifilm.

"Since installing the first 700 device in 2008, we've printed more than two million sheets," said studio manager John Cox.

"We felt that a second device was more than justified as our digital business has grown dramatically during that period, in part due to the fast turnaround and high quality we offer with the 700. There was no question of us choosing a different digital press as the 700 has proved to be so reliable."

The 50-year-old company, which employs 40 staff, said it had been able to broaden the range of products it offers, as well as printing its own bespoke sales brochures in-house.

"In our mail order fulfilment business, we can now turn stock around in two to three days, or even quicker if need be," added Cox.

The Xerox 700, which has output speeds of up to 70ppm, is aimed at the production of photobooks, brochures, direct mail, catalogues, calendars and postcards.