“We are very excited to be part of PrintWeekLive! We’ve booked our place and look forward to supporting this new and innovative show,” said Darren Chard, Kodak UK sales and marketing director.

The company will use its 42sqm stand to host a customer lounge and virtual environment to demonstrate its wide technology portfolio from Prinergy workflow and Sonora process-free plates to its NexPress family of digital presses.

The company is already working on the content for its workshop session, which will focus on helping visitors maximise their businesses' potential.

“We have lots to share with our customers, from offset to digital, from workflow to packaging; Kodak has every solution to help their customers grow and become more profitable," said Chard.

He added that the format of the show aligned perfectly with the company’s ethos of developing lasting partnerships with customers.

“PrintWeekLive! will put the buzz back into these types of events, and make it worthwhile for customers to attend. Combining an exhibition with seminars and networking opportunities ensures we connect with our customers, and they can connect with us.”

PrintWeekLive! takes place on the 8-9 March 2017 in the Ericsson exhibition hall at the Wasps Arena, Coventry.