HH Global awarded Pirelli calendar project for the third time

15 August 2013

Print Management

HH Global and Grafiche Antiga are to manage and print the 50th edition of the iconic Pirelli calendar - the first time the same supplier and producer have been awarded the project on three successive years.

The calendar, gifted only to exclusive customers, will be printed at Grafiche Antiga’s facility in the Treviso region of Italy, home of the renowned motoring company.

HH Global has project managed the calendar's production for Pirelli since signing a contract in 2011, with 17,000 issues being printed for the 2012 issue. A print run of 20,000 is scheduled for 2014.

Prior to working on the calendar, the Sutton, Surrey-based print management firm had managed printing projects and marketing communications for Pirelli across a number of European countries.

Chief sales and marketing officer Tony Massey said: " We are really pleased to be continuing our relationship with this company and particularly on a project like this, which we are very proud to put our name to."

The calendar was first launched in 1964 and to mark the 50^th year of production, iconic supermodels including Helena Christensen and Miranda Kerr have been photographed by Patrick Demarchelier and Peter Lindbergh.

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