Finishing company pledges cut of sales to Children in Need

First 4 Print Finishing has announced that a percentage of all its sales this week will be going to the charity Children in Need.

In the lead up to this Friday's televised BBC Children in Need event, managing director David Nestor has pledged that 1.5% of all this week's sales will be sent to the charity.

In a bid to encourage even more business, Nestor has said that the Blackburn-based business will double whatever that final figure is.

Nestor said: "We are absolutely delighted with the response from our client base so far.

"This is an extremely worthwhile cause and we have decided to repeat this on an annual basis and what better place to start than BBC Children in Need. We would like to take this opportunity to thank our customers for their support."

See printweek.com next week to find out how much the company managed to raise.