It consists of five mailers printed on the paper manufacturer's Cyclus range and the product will be targeted at designers and corporations.

The theme of the mailers is community and they will include historic details of the Manga, the Japanese word for comics, and the Viking warriors.  

Another mailer will focus on the manufacturing process at Denmark-based Dalum paper mill, where the paper range is manufactured.

The Cyclus range uses 100% recycled fibres and Arjowiggins Graphic said it requires only one fifth of the energy used to produce virgin fibres.

All the residual products throughout the supply chain are also reused, which results in some 60% of waste paper collected being turned into usable fibres.

Angela De Vorchik, UK operational marketing manager at Arjowiggins Graphic, said: "By using recycled papers such as Cyclus, designers, printers and companies have the opportunity to extend the message of no compromise on the environment to the wider public. This campaign will encourage them to do so."

Each mailer will be printed on different finishes and grades of the range and will be distributed by merchants Antalis McNaughton, Premier Beswick and Paperback.