Marketing

British printers scoop two in worldwide Xerox awards
British printers won two of the nine prizes available at Xerox’s Best of the Best Awards, where the manufacturer celebrates the best use of its products from around the world.

Research: direct mail has premium status with public
Direct mail remains a powerful force in the marketing mix, according to new research showing that consumers still retain a strong connection with physical marketing.

PSE appoints HR lead
PSE Offline Marketing has appointed a new head of HR on the back of strong growth and in anticipation of further expansion to come.

HH sales top £1.5bn
Sales at HH Global have soared past the £1.5bn mark on the back of its string of acquisitions, and profitability at the group is also vastly improved.

WTTB launches personalised chocolate offering
Where The Trade Buys (WTTB) has added chocolate products from Tony’s Chocolonely to its personalised B2B print offering.

Agfa-born marketing venture Penny Black wins £1.3m investment
Personalised e-commerce packaging start-up Penny Black has raised a further £1.3m after going independent from Agfa in April 2022.

Alpha Card take on A-ha! in North East acquisition
Alpha Card Compact Media has acquired tourist and leaflet distribution business A-ha! Distribution.

Aura Print saves couples money with save the dates
Digital printer Aura Print has launched a nationwide marketing campaign giving away free Save the Dates to engaged couples, to help them save up to £200 on their big day.

Whistl teams with Deliveroo for new sampling service
Whistl’s product sampling business Relish has teamed up with Deliveroo to “transform” in-home sampling.

Communisis parent rebrands
Communisis owner OSG Group has rebranded as EverView.