Marketing

Think you’ve seen it all? Think again!

Meet swissQprint at The Print Show 2024 and prepare to be amazed

DCS London used the Iridesse's full range of colours, including metallic silver and gold

British printers scoop two in worldwide Xerox awards

British printers won two of the nine prizes available at Xerox’s Best of the Best Awards, where the manufacturer celebrates the best use of its products from around the world.

Consumers said they were significantly more likely to read a letter than an email

Research: direct mail has premium status with public

Direct mail remains a powerful force in the marketing mix, according to new research showing that consumers still retain a strong connection with physical marketing.

Helen James: PSE’s family-run ethos and core aims are a perfect fit

PSE appoints HR lead

PSE Offline Marketing has appointed a new head of HR on the back of strong growth and in anticipation of further expansion to come.

HH Global Group: focus on tech-enabled creative production and procurement

HH sales top £1.5bn

Sales at HH Global have soared past the £1.5bn mark on the back of its string of acquisitions, and profitability at the group is also vastly improved.

The chocolate's plastic-free packaging is printed on an HP Indigo

WTTB launches personalised chocolate offering

Where The Trade Buys (WTTB) has added chocolate products from Tony’s Chocolonely to its personalised B2B print offering.

Penny Black claims to win brands an additional £2 in revenue per recipient

Agfa-born marketing venture Penny Black wins £1.3m investment

Personalised e-commerce packaging start-up Penny Black has raised a further £1.3m after going independent from Agfa in April 2022.

Alpha Card has acquired distributor A-ha! for an undisclosed six-figure sum

Alpha Card take on A-ha! in North East acquisition

Alpha Card Compact Media has acquired tourist and leaflet distribution business A-ha! Distribution.

Aura Print's campaign allows couples to order their Save the Dates for the cost of postage

Aura Print saves couples money with save the dates

Digital printer Aura Print has launched a nationwide marketing campaign giving away free Save the Dates to engaged couples, to help them save up to £200 on their big day.

Whistl, Relish and Deliveroo team seal deal

Whistl teams with Deliveroo for new sampling service

Whistl’s product sampling business Relish has teamed up with Deliveroo to “transform” in-home sampling.

EverView: omnichannel approach

Communisis parent rebrands

Communisis owner OSG Group has rebranded as EverView.