Report

Q2 2024 saw a net increase of 17.2% in the companies expanding their events budgets

Strongest marketing budget growth to benefit wide-format and mail

The UK has seen its strongest upward revision to marketing budgets in a decade, with companies’ financial prospects at their most positive in nearly three years, according to new research.

High expectations of AI may lead to disappointment before real results are seen, the report said

Print industry AI challenges identified in report

The personalised printing industry faces numerous challenges before it can profit from the artificial intelligence (AI) goldrush, according to a new report from AI print software firm Printbox.