The reality is that consumer tastes and therefore the market turned around, and many discovered a newfound appreciation of the printed book in all its forms, from dogeared paperbacks to beautifully embellished hardbacks.

As a result, book manufacturers that survived the initial downturn are thriving partly due to market revival and partly due to advances in technologies such as imposition.

Imposition is as old as book printing itself. And it remains a complex task, requiring simultaneous consideration of number of folds, paper grade, printing/folding/binding machine size limitation and much more. Any miscalculation can be costly.

InSoft Automation’s dynamic imposition module simplifies this complex task.

It is capable of handling the most complex books on print devices ranging from production inkjets for book-of-one to conventional multi-web offset presses.

The consistent accuracy with which Imp software generates the cost-efficient layout is unparalleled. To the extent that many users blindly depend on the software to automatically generate the imposition schemes, both for printing and estimation.

The add-on estimation module empowers sales and CRM teams, enabling those with little technical knowledge to generate quotes quickly, accurately, and confidently.

The quotes generated from this module are based on print-ready layouts, meaning they’re sharp without any guesswork, delighting the customers and winning orders.

The same software can impose and estimate for packaging, labels, signage and more. Visit www.insoftautomation.com to discover more.