Under the banner of ‘Discover the Difference’ the manufacturer will showcase its new toner-based Revoria technology and digital workflow.
The Revoria Press PC1120 can print 120ppm in up to six colours – CMYK plus a choice of clear, gold, silver, white and pink, with the option for undercoat and top coat.
The Revoria range also includes monochrome devices.
Also new is the ApeosPro family of multifunction print and scan devices, with speeds from 65ppm – 81ppm.
Fujifilm is pitching the ApeosPro as an ideal option for quick turnaround production print, and for use by creative teams for work such as mock-ups.
The new devices officially became available for sale in the UK last month.
The launch event will take place at London’s historic Trinity Buoy Wharf, and kicks off later this afternoon. Demonstrations will also take place throughout tomorrow (17 May) at an "open innovation day".
Fujifilm has invited potential customers and partners to attend the event, as it ramps up its POD offering in the UK.
Spencer Green, who joined Fujifilm from Canon as head of POD to spearhead the new offering, believes there is considerable pent-up demand for the new products.