The Tunbridge Wells-based business, which offers litho, digital and wide format along with mailing and fulfilment services, made the leap from processed plates after being approached by Agfa, which convinced them of the benefits at a number of demo site visits.

Fox Print operations director Darren Thorne said: "We had been looking for a while at ways to make savings in raw material and labour costs in line with reduction in our chemical waste.

"We were quite apprehensive at first in trusting a plate that could meet all our demands, as there have been some products in recent years which have proved to be a false economy when trying to make such savings.

"We have only been using Afga as a supplier for a short while but the products and the personnel certainly meet the expectations of our busy day-to-day requirements."

The company tested the plates on its Agfa Azura C95 platesetter alongside the existing plates for six weeks and was pleased with the results. It claimed that the new plates have resulted in substantial savings in material and labour costs almost immediately as well as virtually eliminating chemical waste.

Fox Print’s ability to "manage marketing campaigns from start to finish all under one roof" has helped to build up a large and varied client base, Thorne said. The company has a turnover of £6.5m and employs 53 staff.