The British manufacturer is tapping in to the need for on-demand boxes to efficiently pack and protect wide-format print for despatch.
“People spend a lot of money on digital presses. It’s really important that when the print job is sent to the final customer it gets there in pristine condition,” said managing director Barry Tabor.
“Printers don’t know from campaign to campaign what size the promotional materials will be, and they had to stock so many box sizes in the past which resulted in wasted inventory.”
There are two models: the Boxer and the AutoBox (for higher volumes) with pricing starting at £100,000. Tabor said the ROI could be as little as a year. “With our system they can make a box that is the exact size required and that protects the contents. It gives them total control.”
A number of major point-of-sale printers are already using the systems, which can produce more than 100 box styles.
Delta Group, which will shortly install the first EFI Nozomi in the UK, is also adding an AutoBox system to its setup.
The Boxer on display at Fespa is due to be shipped to Los Angeles display printer AdArt after the exhibition, while two walk-up customers: a Middle Eastern PoP printer and South American paper merchant have ordered systems at the show.
The system is modular and can be configured with various options including an autofeeder and the ability to print onto the boxes in up to three colours.