Everybody's talking about... The SEE accreditation scheme

<i>Four print firms are among the first 23 companies to be listed in the recently launched ethical business accreditation scheme, the SEE Companies initiative, claimed to be the only scheme that accredits companies across a broad range of social, environmental and ethical (SEE) issues. But with so many different accreditations available to the industry, why should printers choose this one? </i>

THE FOUNDER
The SEE Companies accreditation scheme is for businesses that can demonstrate transparency and accountability on a range of social, environmental and ethical issues. More and more businesses are claiming to take SEE issues seriously, but, at the same time, public distrust in business grows and the social and environmental challenges we face seem ever more intractable.

For most businesses, being able to demonstrate substantive action on SEE issues and building and maintaining stakeholder trust is vitally important.

This is what SEE Companies accreditation provides. To become accredited a business must answer 35 challenging questions on a range of SEE issues, guarantee their responses and publish them on SEEcompanies.com for public scrutiny and monitoring. Any business seeking to assess, improve and communicate its social, environmental and ethical policies and practices can benefit, irrespective of its size or sector.
Michael Solomon, founder, SEE Potential

THE PRINTER
Measuring ourselves against the SEE criteria has not only been a rigorous process, but also a journey of discovery. On this journey we have gained a deeper understanding of how well we are socially, environmentally and ethically performing. The process with the SEE accreditation team has supported our efforts to get deep into the company’s psyche on issues that affect us, as well directing us to future areas of concern to wider society.
Derek Hall, quality and environmental manager at Bovince

THE PRINT ORGANISATION
The SEE seems like a supplementary scheme that print firms would work to achieve after they had gained other, more dominant, accreditations. These include PEFC and FSC, which are important to many print firms at the moment.
The scheme is in its infancy and it takes time before an accreditation gains worldwide recognition. In time, I think
it could gather momentum. At present, there isn’t another accreditation like this that printers collectively have, so it is an interesting scheme.
Bob Toal, public affairs executive, BPIF