High up on the agenda are the expo’s WrapTalks programme, featuring Paige Walton, CEO and founder of The Vehicle Wrapping Academy, exploring the experience of women in the sector in a panel discussion; also on the programme will be Sean Bull, F1 graphic designer at racing car firm Alpine, who will discuss the interplay of design, technology and aesthetics in Formula 1.
A discussion on designing effective fleet liveries will likewis be led by Keiran McCabe, owner of RGVA Vehicle Graphics, teaching attendees how to design and implement eye-catching fleet liveries. Architectural wrapping will also feature, with Chris Edwards, director of CVI Group, offering insights into wrapping’s many uses for interior and exterior spaces.
Celebrity car wrapper Yiannimize will return after a successful session at WrapFest 2023, this year offering a bookable ‘business surgery’ for visitors looking to grow or develop their business.
New to this year will be the Surface Decoration Showcase, displaying an array of products for interior spaces, including furniture wraps, window films, wall coverings, and window tints. Independent trainers will be leading product demonstrations for attendees.
The event will also host to the regional UK and Ireland World Wrap Masters heat, in which 24 wrappers will compete in a series of timed wrapping competitions, with the winner going on to compete in the World Wrap Masters final at Fespa Global Print Expo 2025 in Berlin.
A number of key sponsors will likewise present their latest products and films.
Fespa has encouraged vehicle wrappers, installers, race teams, fleet businesses, agencies, printers, signmakers, surface decorators, and detailers to register for the show at wrap-fest.com.