The new format is the product of a long-term project that included in-depth reader research. "Printers told us they'd value more advice on business and technology, more business intelligence, and more striking visuals," said PrintWeek editor Lauretta Roberts.
In response PrintWeek has introduced a Comment section featuring a rotating panel of expert business and technology columnists, two new features Better Business and Technology Report and a Business Intelligence page.
News has been enhanced with the addition of Global News, along with Reader Reaction, Client Audit, and Print by Numbers.
"Print wants to present itself as dynamic, modern and professional, and we wanted to give the industry a magazine that reflected those qualities," said Roberts.
PrintWeek will introduce the new look in all its UK products, and in its new international editions in Russia and the Middle East, which launch this month. These latest editions add to an international portfolio that includes PrintWeek Ukraine and Druck & Medien, Germany.
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