Craig Robertson has been appointed as key account director to head up the division.
Robertson was previously at financial printer Imprima, and has more than 20 years of industry experience.
He said that the division’s focus would be on retail and leisure, covering stationery, marketing materials and point-of-sale, where the company has already developed some unique software.
Webmart managing director Simon Biltcliffe said: "It’s a logical next step into the world of print management. We’ve never focused on contracts before, we have some, but we’ve never marketed it as a service."
The company said it has already started pitching for business and has a strong pipeline of work.
Webmart sets up contract sales division
Webmart has expanded its print management offering with a new contract sales division.
