The group’s UPM Raflatac division has been making sticky note products for nearly 30 years, with a range spanning notes, cubes, page markers and flags.

It lays claim to being one of the biggest manufacturers worldwide of sticky note products.

UPM Raflatac’s main brand is InFO Notes while recent innovations include a growing plastic-free range, UPM Notes.

A related family of products is the UPM Protect range of masking papers with a special adhesive suitable for use on sensitive surfaces such as wallpaper. Applications include renovation work, DIY, transport protection and crafting.

Highlands is tasked with boosting UPM Raflatac’s presence in the UK office products market.

Ville Pollari, director of Industrials & Office Products at UPM Raflatac commented: “The UK market offers great potential for our sticky notes business. We are excited to partner with a well-connected and experienced organisation like Highlands to drive growth from these market opportunities.”

UPM Raflatac hailed Highlands for its market-specific experience and established sales network for office products.

The new partnership came into effect on 1 January.

Gordon Christiansen, partner at Watford-based Highlands, said the business was thrilled about the new alliance.

“With their high-quality sticky notes and the immense potential in this market, we’re confident that Highlands’ expertise and resources will help drive their growth ambitions,” he said.

“This collaboration is a fantastic opportunity to bring innovative solutions to customers while strengthening UPM Raflatac’s market position.”

UPM Raflatac had sales of nearly €1.5bn (£1.25bn) in 2023. The overall UPM Group had sales of €10.46bn.