Former Taopix commercial director Granat moved across to its sister company on 20 August.
The appointment has been mutually beneficial for both parties: Transeo Media wanted a UK-based salesperson in Granat, who was looking to cut down his European travel required of his previous job.
Granat has been brought across to push sales of Transeo Media and Taopix’s latest technologies, such as web-to-print solution GOePower and Directsmile Cross Media Version 5, the latest upgrade of Transeo Media’s marketing tool, which is being shown at Cross Media 2012.
Transeo Media managing director Neil Bather said: "Alex will be opening new doors for our new technology, including direct mail and cross media products."
Granat has been developing and selling software products for the past 15 years during his time with RealTimeImage, Kodak, and most recently at brand promotion specialist Taopix.
He said: "The innovative product offerings from the Transeo Media and Taopix group are key reasons I have enjoyed working with this company over the years and why I am keen to move forward in this role."