St Ives web division is revamping its corporate stationery to reflect recent investment and be more market-specific.
Sales director Paul Utting said "We have invested a huge amount in each plant over the last few years and we need to talk about that." Each of the divisions six factories will have its own brochure, as will each of its market sectors. There will also be an overall brochure.
The website is also being updated and a new CD rom launched, but the divisions logo will remain unchanged. The Bluewater agency in Poole, Dorset, advised St Ives on the redesign.
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"Wow, amazing achievement, congratulations Lance, you are without doubt the most awarded person in the industry. Fair play. That trophy cabinet must be busting at the seams ;)
Congratulations again."
"No Mr Bond, I expect you to di-rect mail"
"I'm sure this will go down well with print supply chain vendors. What terms is it that ADM are after - 180 days is it?"
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