The products, which include the DigiFacination lightweight woven fabric, DigiPanorama display fabric and Supernova knitted backlit fabric, were developed by German textile manufacturer Aurich Textilien in collaboration with HP and are produced at Aurich’s Radevormwald site. Soyang said pricing is dependent on quantity ordered.
The range was launched and subsequently became available from Soyang earlier this month.
Soyang sales manger Tim Egerton was full of praise for the quality of fabric produced by Aurich, a manufacturer that Soyang has been working with for around six years, and he highlighted its ability to “control quality at every stage of the process”.
Egerton said: “I think they’re very good. Aurich produce some fantastic display fabrics, the backlits are superb and the lightweight product is great for install graphics for retail applications or similar.
“You’ve got experts within the company who can formulate and modify existing recipes to ensure that they give the textiles the right performance in terms of rub fastness and everything else that is required.”
Intended for HP Latex machines but also suitable with dye-sublimation printers, all materials in the range are ISO 105-X12 tested for dry rubbing, making them robust enough for soft signage applications, according to Soyang. They are suitable for sewing, finishing and transporting.
Egerton is particularly pleased with the knitted backlit, which he said is super soft, has good crease resistance and avoids pinholing. He said it is currently being used by one of Europe’s major retail groups.
Soyang, which expanded its range last year to include new carpet materials for UV, distributes materials available for UV, dye-sublimation and solvent printers up to 5m-wide. It stocks a wide variety of fabrics, PVC materials and self-adhesive vinyls at its 6,500sqm premises in Altham, Lancashire.
Egerton added: “Soft signage is continuing to grow. Working in conjunction with all our partners for textiles we’ve seen huge growth in the last few years and more and more products are now being printed on textiles whether through dye-sublimation, latex or even UV.”
