The technology platform supplied by HP will be available to players of SOE's EverQuest, EverQuest II and Free Realms games using the in-game Station Cash currency system which will allow the purchase of on-demand print without leaving the gaming environment.
Initially SOE will limit the artwork available to limited edition pieces for the service, described as the first of its kind. It will expand this to allow gamers to customise their prints and include their own avatars, screenshots and artwork in future.
"This unique service allows players to create their cards during an online play session then, though HP’s state-of-the-art print-on-demand service, we’re able to provide ‘offline’ access to online content to create a whole new interactive experience," said Christopher Sturr, Director of Corporate Strategy Sony Online Entertainment. "We’ve been impressed with the customization and personalisation capabilities offered by HP."
Sony Online Entertainment to let gamers print on demand from within games
Sony Online Entertainment (SOE) is to set up a system for its gaming community to allow players to buy custom prints of classic characters, imagery and scenes from the fantasy worlds of its games on demand.
