The limited-edition luxurious Jaguar pack was designed to promote the Jaguar XJ Ultimate, and was printed in four colours, with a silk aqueous coating throughout and a 2,000 micron board cover box.
Meanwhile, the Bentley New Continental GTC brochure was given real finesse with finishing detail such as black sewing and Bentley Green ribbon.
One judge said: "Every detail of the Jaguar and Bentley work stands out and invites you to buy the product." Other judges agreed that the fact that the brochures enticed them as consumers was proof of their success.
One said: "Hampton shows how working in concert with the customer and agencies can elevate print and really give it a 'wow factor'. It made me want to buy what was being sold."
www.hampton-printing.co.uk 01275 374466
Commended
Fulmar Colour
www.cpibooks.com/uk/ 020 8688 7500
Fulmar, part of CPI Group, was a close second in this category. One judge praised the printer’s submissions, which included a brochure celebrating the 50th anniversary of the James Bond franchise, and A Kings Cross Stories brochure detailing the regeneration of this area, as "excellent work produced using good technical skills and quality printing and finishing techniques".
Finalists
- BGP Group
- Fulmar Colour
- Geoff Neal Litho
- Hampton Printing (Bristol)
- Jigsaw Colour
- Screaming Colour
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